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Collectible Journal

If you would like an additional copy of the December 2011 issue Appaloosa Journal (or any other back issues) call the ApHC office at 208-882-5578 or email promotions@appaloosa.com. They are $5.00 USD plus S&H.

Appaloosa Journal for Soldiers

The recent Veterans Day “holiday” reminded me that the Appaloosa Journal has a neat new program for our overseas warriors.

If you have a family member or friend serving abroad in our Armed Forces who is an Appaloosa enthusiast and would appreciate a special complimentary subscription to AJ, sign them up!

AJ for Soldiers subscriptions are free to valid APO addresses, last for six months at a time and are renewable for the length of overseas deployment.

In response to members who have family serving overseas who grew up with Appaloosas and miss being around beloved spots, we are happy and honored to offer this new program. Give the gift of free Journals to a horse-loving soldier—all you have to do is sign a soldier up by visiting the AJ website (click on the “magazine” tab). The soldier will receive a current 6-month subscription which can be renewed.

The Appaloosa Journal is now your complete lifestyle source

We are proud to announce that in 2011, we’ll be launching a new year and a new look to the Appaloosa Journal with a series of lifestyle pages featuring Christi Proctor, owner of Moon Rein Interiors, and Shana Gibson of Modern Cowgirl.

Christi, a former designer on “Trading Spaces” and a non-pro reiner under the guidance of Terry Thompson, will show you how to decorate for an upscale western lifestyle.

Shana is a lifetime horse enthusiast and owner of Modern Cowgirl. Her role will be to help you “find your best style.”

New Web feature

The Journal staff has been busy and thought you’d like to know….

When you visit www.appaloosajournal.com, you’ll notice that we’re now offering the first 10-15 pages of the magazine online to view for free. We are also posting more parts of Field Notes and Members’ Memo. Under our main menu bar you will now see the most recent Articles, Featured, Greener Pastures, Horse Health File, Reminders, Spotlight, This Month, and Upcoming Events.

Click on the “This Month” tab to view the first few pages of the magazine. Check it out! And please, let us know if you have any questions or concerns, or find any glitches.

Journal Media Kit now available online

For all you prospective advertisers out there, the Appaloosa Journal Media Kit is available for online viewing. Be sure to read about some new options for “bundling” your advertising message in print and on the Web. There are also some packages for the National Show and Yearbook. We can also give you a deal when you opt to sponsor a class or a buckle or a farm flag or a banner or a webcast ad…..

http://www.appaloosajournal.com/advertise/media-kit/

Take the Appaloosa Journal survey

We want to know what you think!

In an ongoing effort to make your Appaloosa Journal the best it can be we invite you take this survey. It’s on-line, it’s easy and your responses are valuable to us. We appreciate your assistance! Copy the link below and get started. Thanks.

http://www.surveymonkey.com/s/appaloosajournal

Dana Russell
Editor, Appaloosa Journal

Invitation to advertise in the Yearbook and Appaloosa Journal

Get more for your money with new bundled advertisement packages available for the 2009 Appaloosa Yearbook and the Year-End issue of Appaloosa Journal (May), in addition to bonus links on ApHC social media Web sites and during the live video stream of the 2010 National and Youth World shows!

Commemorative Package A:
• Full-color spread (two pages) in the May issue of Appaloosa Journal: $1,470
• One full page in the Yearbook: $800
• Live link and logo in the May, June and July e-newsletter: $360
• May, June and July “Feature of the week” on all ApHC social networking (Facebook, Twitter, Appaloosa Blogspot and MySpace) pages for one month (four weeks): $300
• Logo and live link on National Show live streaming video page: $275
Total value: $3,205
Your price: $2,270

Commemorative Package B:
• One full-color page in the May issue of Appaloosa Journal: $780
• One full page in the Yearbook: $800
• Live link and logo in the May, June and July e-newsletter: $360
• Logo and live link on National Show live streaming video page: $275
Total value: $2,215
Your price: $1,580

Commemorative Package C:
• Choice of one full-color half page or one black and white page
in the May issue of Appaloosa Journal: $490
• 1/2 page in the Yearbook: $400
• May and June e-newsletter feature with logo and live link: $240
Total value: $1,130
Your price: $890

Commemorative Package D:
• One business card ad in the May issue of Appaloosa Journal: $85
• 1/8 page in Yearbook: $100
• May or June e-newsletter feature with logo and live link: $120
Total value: $305
Your price: $185

Journal Editor

Dana Russell will begin duties as Appaloosa Journal editor after January 1st. Some of you may already know Dana, but you may not know that she has specific experience as a horse breed magazine editor, as a successful manager of people and as an agricultural extension specialist for the Peace Corps. Most importantly, she is a lifelong Appaloosa person with the requisite “passion for the breed.” Dana is a graduate of the University of New Mexico with a degree in communication.